Posted in | 21 September, 2010

TransferTo Launches Europe’s First SMS Based International Airtime Transfer Service

TransferTo, a leading provider of international airtime transfer services, today announced the launch of Europe’s first SMS-based international airtime transfer service. This innovative service allows any SFR customer in France to top-up the mobile phones of Tunisie Telecom prepaid users simply by SMS. It is very simple to use and is ideal for sending airtime back home to relatives and friends, a great low-cost/high-value gift for special occasions such as religious festivals or birthdays.

Mobile-to-mobile airtime transfers are currently booming in Asia and the Middle East, and are extremely popular among migrant populations. The TransferTo network currently processes millions of cross-border mobile top-ups to emerging countries each year.

The launch of this service in France is a first of its kind in Europe. According to Eric Barbier, Managing Director of TransferTo, “the International Mobile Airtime Transfer will allow SFR customers with close ties to friends and relatives in Tunisia to efficiently complement regular money remittances with mobile prepaid airtime transfers. Indeed, international mobile prepaid airtime remittances are the only convenient and economically viable solution for the transfer of small amounts of value”.

The service, which will soon be extended to additional countries and operators, is made possible thanks to TransferTo’s strong commercial and technical ties with mobile network operators in Turkey, Vietnam, Sri Lanka, Pakistan, India, Russia, Mexico, Nigeria, Cameroon, Senegal, Haiti, Colombia, Ghana, Indonesia, the Philippines and more than 30 other countries where it has deployed its airtime transfer network.